NewsCase StudiesEvents

Managing Business Culture in a Global Europe

Also in the news...

Foreign travel advice Georgia

Warnings and insurance Still current at: 16 May 2024 Updated: 16 May 2024 Latest update: Information on the political situation across Georgia ('Safety and security' page).

How to market and package ecommerce products for maximum impact

To market and package your ecommerce products for maximum impact, start by understanding your target audience's demographics, passions, and daily struggles. Tailor your product descriptions and packaging to resonate with their identity, making them feel like part of a community.

Foreign travel advice Norway

Warnings and insurance Still current at: 13 May 2024 Updated: 13 May 2024 Latest update: This travel advice was reviewed for style and accuracy.

Guidance Living in Austria

Information for British citizens moving to or living in Austria, including guidance on residency, healthcare and driving.

Foreign travel advice Sweden

Warnings and insurance Still current at: 13 May 2024 Updated: 13 May 2024 Latest update: Removal of information about Eurovision Song Contest ('Warnings and insurance' and 'Safety and security' pages).

Managing Business Culture in a Global Europe

Back to News

Praised by Business Week as 'invaluable political and psychological profiles of each nationality

a wonderfully entertaining view of others as well a ourselves' and named a Financial Times Business Book of the Year, Mind Your Manners has become a 50,000-copy bestseller and the standard guide to European business cultures for over a decade. Now in a fully expanded and updated third edition, this practical guide contains a further fifteen country chapters including all the additional countries - from the Baltics to the Balkans - becoming a members of the European Union, the world's biggest global market. This major new edition comprehensively covers no fewer than thirty-three different business cultures including non-EU Norway, Switzerland, Russia and America.

Mind Your Manners: Managing Business Culture in a Global Europe

You are not logged in!

Please login or register to ask our experts a question.

Login now or register.