Also in the news...
Foreign travel advice Georgia
Warnings and insurance Still current at: 16 May 2024 Updated: 16 May 2024 Latest update: Information on the political situation across Georgia ('Safety and security' page).
How to market and package ecommerce products for maximum impact
To market and package your ecommerce products for maximum impact, start by understanding your target audience's demographics, passions, and daily struggles. Tailor your product descriptions and packaging to resonate with their identity, making them feel like part of a community.
Foreign travel advice Norway
Warnings and insurance Still current at: 13 May 2024 Updated: 13 May 2024 Latest update: This travel advice was reviewed for style and accuracy.
Guidance Living in Austria
Information for British citizens moving to or living in Austria, including guidance on residency, healthcare and driving.
Foreign travel advice Sweden
Warnings and insurance Still current at: 13 May 2024 Updated: 13 May 2024 Latest update: Removal of information about Eurovision Song Contest ('Warnings and insurance' and 'Safety and security' pages).
Formed Intelligence: introducing Made In Ratio
UK Trade & Investment promotes the British company’s debut collection at the International Furniture Exhibition in Milan.
The British Consulate-General in Milan and UK Trade & Investment ( UKTI) will be hosting the launch of British company Made in Ratio in Italy during the Salone del Mobile. This new London-based design company, who are getting support from UKTI to help them enter into the Italian market, will debut at the Salone with a collection of furniture and lighting. The Press Preview will take place on Tuesday 9 April from 10:00 to 13:00.
The Launch Collection, comprising designs in lighting, seating, tables and storage, offers an excellent example of the latest in UK design innovation. The individual pieces have multiple applications, and are all underpinned by the ideas of movement and modularity. The Supernova trestle, for example, can be used in two different orientations and be configured as a coffee table, desk or dining table.
Launching at the Zonca & Zonca Gallery, located at the centre of the Brera design district, the Made in Ratio exhibition is being set up with the help of the UKTI team in Milan and will comprise of a series of installations, designed to showcase the qualities of each piece.
The company’s creative director, Neill Brodie said:
The designs re-think the production process. Invariably, the rigours of this challenge make the end result infinitely more interesting, I have designed flexibility and versatility into the whole range,
The idea is that these designs will become the cornerstones of future collections, Going forward, each collection will build on this, commissioning bright international design talent and allying them with peerless makers. We’re aiming to deliver thoughtful, quality design unencumbered by industry conventions.
For example, the Cumulus light shade can be configured as a floor, table, ceiling, bedside and pendant light, illustrating its flexibility. Drawing upon the inherent qualities of a classic material, the Cowrie Rocker and Cowrie Chair, takes its shape from a single piece of plywood curved to a monocoque form.