Also in the news...
Foreign travel advice Georgia
Warnings and insurance Still current at: 16 May 2024 Updated: 16 May 2024 Latest update: Information on the political situation across Georgia ('Safety and security' page).
How to market and package ecommerce products for maximum impact
To market and package your ecommerce products for maximum impact, start by understanding your target audience's demographics, passions, and daily struggles. Tailor your product descriptions and packaging to resonate with their identity, making them feel like part of a community.
Foreign travel advice Norway
Warnings and insurance Still current at: 13 May 2024 Updated: 13 May 2024 Latest update: This travel advice was reviewed for style and accuracy.
Guidance Living in Austria
Information for British citizens moving to or living in Austria, including guidance on residency, healthcare and driving.
Foreign travel advice Sweden
Warnings and insurance Still current at: 13 May 2024 Updated: 13 May 2024 Latest update: Removal of information about Eurovision Song Contest ('Warnings and insurance' and 'Safety and security' pages).
Emerging Europe
Emerging Europe offers opportunities for all UK companies ranging from novice to experienced exporters, and across multiple sectors.
Emerging Europe is made up of 11 markets and over 120 million consumers located in Central and Eastern Europe (CEE).
This region offers:
- increasingly affluent consumers
- economic growth at double the rate of western Europe
- widespread use of the English language
- low risk compared with other Emerging Markets further from the UK
- easy accessibility from the UK – just 2 to 3 hours flying time on low cost airlines
UK exports are worth over £16 billion, with goods exports doubling over the past decade, and services exports - over £4 billion - trebling.
What is Emerging Europe?
Markets of Emerging Europe are at differing stages of development, but all offer long-term growth prospects for UK companies. The markets are:
- Austria
- Bosnia and Herzegovina
- Bulgaria
- Croatia
- Czech Republic
- Hungary
- Poland
- Romania
- Serbia
- Slovakia
- Slovenia
Benefits of doing business in Emerging Europe
The markets offer UK companies a number of advantages including:
- ease of developing business relationships as located close to UK with access via large number of budget airlines
- ideal for small and medium enterprises (SMEs) on tight budgets
- supply chain opportunities in support of strategically important industries
- opportunities resulting from £170 billion European Union (EU) Structural and Cohesion funds for 2014 to 2020
- UK’s positive image as a reliable business partner and increasingly as a source of innovative products and services and new technology